SNOOZE

The Brief

Snooze recognised the importance of a memorable audio logo to etch the phrase “it’s amazing what a little snooze can do” deep into the minds of Australian consumers.

The Approach

Snooze understood that vocalising can be a powerful tool, and in Snooze’s case, including this catchy line proved remarkably effective.
The success was such that, after a decade, Snooze reached a point where they could remove the words altogether, as the melody alone had become instantly recognizable.

How It Resonates

TThe Snooze audio logo stands strong and resonates with the audience, solidifying Snooze’s brand identity.

Our involvement

brand-music
Brand Music
audio-logo
Audio Logo
Audio Logo

The original Snooze audio logo.